By PromptBoston

August 20th, 2012

Hello, Twellow!

Hello, Twellow!

Imagine combining the outreach of Twitter with the organization of the Yellow Pages. With that idea in mind, say hello to Twellow 2.0, the updated version of the site originally launched in 2007.

Twellow is the premier directory service for Twitter, with over 31 million user profiles indexed and categorized throughout the site. This latest upgrade was driven by Twitter’s exponential growth. Mike Marr, the lead developer of Twellow, told WebProNews that the goal was: “cleanly displaying as much information…without providing that additional clutter you find through Twitter.”

The site pulls all public Twitter profiles into the directory; you could be in there without even knowing it. Tweets that are protected under Twitter’s privacy settings are not shared on the site. Twellow then automatically categorizes the Twitter accounts by keywords in each user’s short biography. This categorization is either hit or miss due to the automated process and how accurately the user’s bio is filled out. The option of self-categorizing your own profile is also available while registering for a Twellow account.

Twellow offers nearly 3,000 different categories to help users browse and follow others with ease. Categories range from Bedroom Accessories (which then subcategorizes into furniture, linens and cabinets), to Entertainment, which lists the Twitter accounts of actors and musicians like Snoop Dogg and Paris Hilton.

Marr’s vision targets both individuals and businesses who want to easily find and follow those people who matter most to their particular vision. Twellowhood, an additional feature on the upgraded site, sifts through users by location, making it easier for Tweeters to find their neighbors.

For more information on the social media site, visit our Twellow profiles at www.twellow.com/PromptBoston or www.twellow.com/PromptLondon.